If you live in Nigeria, you’ve likely noticed that most of the products you use daily—from food to gadgets—are imported. Whether it’s your smartphone, car, or even your morning cereal, foreign brands dominate the market. However, Nigerian-made products are not only cheaper but often better suited to our local needs. In this blog, we’ll explore 20 made-in-Nigeria products that outperform their imported counterparts in quality, affordability, and relevance.
Food & Beverages
- Golden Penny Choco Spread vs Nutella Chocolate Spread
Nutella may have global recognition, but Golden Penny Choco Spread is a delicious, creamy alternative made right here in Nigeria. It’s just as rich and spreadable, and you won’t have to pay the premium price of imported goods.
- Golden Penny Choco Spread: ₦2,618 (325g)
- Nutella Chocolate Spread: ₦22,800 (350g)

- Nasco Cornflakes vs Kellogg’s Cornflakes
Nasco Cornflakes have been a Nigerian breakfast staple for decades. They’re crunchy, mildly sweet, and more affordable than Kellogg’s, which entered the Nigerian market in 2017.
- Nasco Cornflakes: ₦3,030 (350g)
- Kellogg’s Cornflakes: ₦3,225 (300g)

- Olam’s Mama’s Pride Rice vs Caprice Thai Parboiled Rice
Nigeria is Africa’s largest rice producer, yet many still opt for imported rice. Olam’s Mama’s Pride rice, grown on a 4,000-hectare field in Nassarawa, is a cheaper and fresher alternative.
- Mama’s Pride Rice: ₦113,000 (50kg)
- Caprice Thai Rice: ₦119,800 (50kg)

- Golden Penny Sugar Cubes vs St Louis Sugar Cubes
Golden Penny sugar cubes are locally refined and cost less than St Louis, a French import. Nigeria’s sugar refineries, including Dangote and Bua, ensure quality at lower prices.
- Golden Penny Sugar: ₦1,365 (500g)
- St Louis Sugar: ₦2,290 (474g)

- Fearless Energy Drink vs Red Bull
Fearless, produced by Rite Foods Nigeria, offers the same caffeine boost as Red Bull but at a fraction of the cost.
- Fearless: ₦5,280 (Pack of 12)
- Red Bull: ₦9,145 (Pack of 6)

- Devon King’s Vegetable Oil vs Wesson Canola Vegetable Oil
Devon King’s vegetable oil is locally refined, fortified with Vitamin A, and significantly cheaper than imported Wesson oil.
- Devon King’s Oil: ₦32,000 (5 litres)
- Wesson Oil: ₦54,000 (4.73 litres)

- Golden Penny Spaghetti vs Barilla Spaghetti
Golden Penny Spaghetti is a Nigerian favourite known for its non-sticky texture and quick cooking time. It’s a budget-friendly alternative to imported Barilla.
- Golden Penny Spaghetti: ₦1,395 (500g)
- Barilla Spaghetti: ₦3,775 (500g)

Pharmaceuticals
- Emzor Paracetamol vs Panadol Extra
Why pay five times more for Panadol when Emzor Paracetamol does the same job?
- Emzor Paracetamol: ₦2,500 (96 tablets)
- Panadol Extra: ₦14,000 (32 tablets)

Read Also: Building a Sustainable Business in Nigeria’s Challenging Economy
Fashion & Beauty
- Ashluxé Streetwear vs Off-White
Ashluxé is redefining luxury streetwear with stylish designs and affordable pricing, undercutting global brands like Off-White.
- Ashluxé T-shirt: ₦232,500
- Off-White T-shirt: ₦625,687

- Dudu Osun Soap vs Dove Soap
Dudu Osun is organic, deep-cleansing, and better suited for African skin. It’s also cheaper than Dove.
- Dudu Osun: ₦5,630 (Pack of 6)
- Dove Soap: ₦5,250 (Pack of 4)

- VSP Botanics Hyaluronic Acid Serum vs The Ordinary Hyaluronic Acid Serum
VSP Botanics offers the same hydration benefits as The Ordinary but at a lower price.
- VSP Botanics: ₦12,000
- The Ordinary: ₦22,269

- Skin By Zaron Retinol Serum vs CeraVe Retinol Serum
Skin By Zaron’s Retinol Serum is formulated for Nigerian skin and offers anti-ageing benefits at a fraction of the cost of CeraVe.
- Skin By Zaron: ₦10,500
- CeraVe: ₦21,500

Home & Appliances
- Polystar TV vs Samsung TV
Polystar TVs are affordable, high-quality, and assembled in Nigeria.
- Polystar TV: ₦169,000 (32-inch)
- Samsung TV: ₦240,000 (32-inch)

- Polystar Washing Machine vs LG Washing Machine
Polystar washing machines offer the same functionality as LG but at a lower price.
- Polystar: ₦375,000 (8kg)
- LG: ₦455,000 (8kg)

- Polystar Blender vs Binatone Blender
Polystar blenders are durable and designed for Nigerian cooking needs.
- Polystar Blender: ₦35,600
- Binatone Blender: ₦38,674

- Polystar Fridge vs LG Fridge
Polystar fridges are energy-efficient and built to handle Nigeria’s power challenges.
- Polystar Fridge: ₦340,760
- LG Fridge: ₦568,999

Read Also: How to Secure Funding for Your Business in Nigeria
Cleaning Products
- Viva Detergent vs Ariel Detergent
Viva is just as effective as Ariel but more affordable.
- Viva Detergent: ₦2,030 (800g)
- Ariel Detergent: ₦4,950 (800g)

Tech & Gadgets
- Zinox Laptop vs HP Elite Book
Zinox laptops are affordable and perfect for office work or gaming.
- Zinox Laptop: ₦180,000
- HP Elite Book: ₦420,000

- AfriOne Smartphone vs Samsung A30
AfriOne smartphones are designed for Nigeria’s tech needs and offer excellent battery life.
- AfriOne Cygnus X: ₦43,500
- Samsung A30: ₦104,000

Read Also: Digital Entrepreneurship: A Solution to Nigeria’s Job Crisis
Automobiles & Transportation
- Innoson G6 vs Toyota Highlander
Innoson vehicles are assembled in Nigeria with locally sourced parts, making them more affordable than imported cars.
- Innoson G6: ₦32,000,000
- Toyota Highlander: ₦100,000,000

Final Thoughts
Nigerian-made products are not only affordable but also tailored to our unique needs. From food to fashion, tech to transportation, local brands are proving they can compete with global giants. By choosing made-in-Nigeria products, you’re not just saving money—you’re supporting local businesses and boosting the economy.
Conclusion
In a world where imported goods often dominate the market, Nigerian-made products stand out as affordable, high-quality, and perfectly tailored to our local needs. From everyday essentials like food and beverages to advanced tech gadgets and automobiles, Nigerian brands are proving that they can compete with—and even outperform—their foreign counterparts.
Choosing made-in-Nigeria products isn’t just about saving money; it’s about supporting local businesses, boosting the economy, and celebrating the ingenuity of Nigerian manufacturers. Whether it’s Golden Penny’s delicious spreads, Polystar’s durable appliances, or Innoson’s reliable vehicles, these products are a testament to Nigeria’s growing industrial capabilities.
So, the next time you’re shopping, consider going local. Not only will you get value for your money, but you’ll also be contributing to the growth and development of Nigeria’s economy. Together, we can build a future where made-in-Nigeria products are not just alternatives but the first choice for consumers.
References
- Konga. (n.d.). Golden Penny Choco Spread, Mama’s Pride Rice, Devon King’s Vegetable Oil, and Golden Penny Spaghetti prices. Retrieved from https://www.konga.com
- Jumia. (n.d.). Polystar TV, Polystar Blender, and Polystar Fridge prices. Retrieved from https://www.jumia.com.ng
- Jiji.ng. (n.d.). Polystar Washing Machine, Zinox Laptop, AfriOne Smartphone, and Innoson G6 prices. Retrieved from https://www.jiji.ng